About
Our Gym

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At Moonwalk Fitness in Collierville, TN, we train people of all ages and experience levels to get stronger, move better, and build lasting habits. Whether your goal is fitness, performance, or personal growth, you’ll make progress in a focused, supportive space.

Max Ward owner of Moonwalk Fitness
FOUNDER CIRCA FEBRUARY 2024
CrossFit Level 2
CPT
Nutrition Coaching
Strength Coaching Certification

Max Ward

Owner

Max has spent over 2 decades working in both the healthcare and technology industries. As co-owner and CEO of a growing 3D animation and interactive development company, she helped create hundreds of innovative training pieces for orthopedic surgeons, sports medicine doctors, and medical device professionals. strong calling from Jesus to step more directly into the fitness and healthcare industry and help people achieve fitness goals, increase quality of life, and extend lifespans through testing, training, and nutrition. In 2022 Max stepped down from her previous CEO position and began to pursue this goal. In 2024 she founded Moonwalk Fitness. Moonwalk Missions was also born out of this calling and is a growing ministry dedicated to both funding and providing hands and feet to do the work in both local and global missions. She believes that fitness is already hard enough without having to do a lot of guesswork and that the best way to create a plan for success is to have the most accurate data about oneself as possible. Tapping into her love for technology, she is working to make advanced health and fitness testing more available and convenient to our Collierville and Greater Memphis communities. Max is a certified personal trainer, certified nutrition coach, certified strength coach, and has her CF-L2 (CrossFit). She also previously served 2 terms on the Tennessee Governor advisory board for digital technology under both Governor Bill Haslam and Governor Bill Lee.

Learn About
Our Coaching Team

The coaches at Moonwalk Fitness are all about helping you move better, stay consistent, and reach your goals. With expert support and real accountability, you’ll have everything you need to succeed.

Coach Cheyenne

Cheyenne Caldwell

Coach

Are You Tired of Managing Symptoms Instead of Solving the Root Problem? 
So was I-and that’s why I do what I do today. My passion for nutrition runs deep, rooted in a lifelong fascination with how the human body is designed and how it functions-especially the intricate connection between the brain and the gut. Early on, I became captivated by how digestion and mental health are intimately linked. But it wasn’t just academic curiosity. It was personal. Like many people, I spent years searching for answers to chronic health issues. I was prescribed medications for “IBS”-a diagnosis that felt more like a vague label than an actual solution. Eventually, I realized that what I was dealing with wasn’t the issue itself-it was a symptom of something deeper. That insight changed everything. I became my own experiment. I tested protocols, dug into research, sought out holistic practitioners, and most importantly, I started listening to my body. Through that process, I was able to come off medications entirely-because I finally understood what my body was trying to tell me. And now, I help others do the same. As a former full-time nurse, I’ve seen firsthand how the medical system often falls short. We tell patients to “eat better” or “live healthier” without giving them the tools to actually do it-while many of us in healthcare silently battle the same symptoms ourselves. It became painfully clear: we’re medicating people into silence, not health. That realization led me to walk away from nursing and fully step into the role I believe I was meant for: a coach, a guide, an educator. My mission is to empower people to understand their own bodies, get to the root of what’s really going on, and make manageable changes that don’t just treat symptoms-but transform lives. What sets my approach apart? It’s not a cookie-cutter plan, and it’s never just about “eating clean.” 
I take the time to dig into each client’s full health history, looking for patterns and roadblocks that have gone unnoticed or misunderstood for years. No two people are the same-and neither are their nutrition needs. My coaching blends evidence-based science with deeply personalized care, all delivered with compassion, clarity, and consistency. Education is at the core of what I do. I don’t just tell you what to do-I teach you why your body is reacting the way it is and how to make sustainable changes. Think of it as learning the owner’s manual for your body-so you can feel confident navigating your health for the rest of your life. And yes, I stay current. I invest heavily in continuing education, because the nutrition space is noisy and constantly changing. Social media is full of advice-but just because it worked for someone online doesn’t mean it will work for you. I help clients cut through the noise and create a plan that’s based on real science and tailored specifically to their body, lifestyle, and goals. I believe in the idea that food is medicine, but here’s the thing: in medicine, we don’t prescribe ourselves-we rely on experts to guide us. So why should nutrition be any different? If you feel overwhelmed, confused, or like you’ve “tried everything” without lasting results-you’re not alone. Progress isn’t linear. Healing isn’t one-size-fits-all. But with the right support, a personalized plan, and a deeper understanding of your body, you can take control of your health in a way that’s sustainable for life. I’m here to help you do exactly that.
Credentials
Certified Personal Trainer (NASM)
Certified Nutrition Coach (Precision Nutrition)
Certified Hormone Focused Nutrition for Metabolic Health (Precision Nutrition)
Dry Tissue Cupping Therapy Certified (ACE)
Applied Functional Medicine -The Essential Gut (AFMC/SAFM)
Certified Sports Nutrition Consultant (AFPA)
Gut Health Nutrition Specialist (AFPA)
USA Weightlifting Coach Level 1 (USA Weightlifting)
Safe Sport Trained (US Center for SafeSport) RN BSN.

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Coach Lexi

Lexi Reames

Coach

Lexi has always had a passion for health and fitness. While in nursing school Lexi discovered her love for CrossFit and has been a CrossFit athlete since 2019. Lexi’s favorite part about CrossFit is Olympic lifting, specifically overhead lifts. She graduated with her Bachelors in Science of Nursing degree from Davenport University in 2021 and since graduating has been working with the elderly population as a dialysis nurse and also had experience working with adolescents in the psychiatric setting. Lexi is most excited about the Launch of the Silver Astronauts class and having the ability to be able to promote and guide people to take steps toward disease prevention to help prolong healthy lives.

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Coach Aiden

Aiden Turner-Ward

Coach

Aiden is our newest coach! He is a recent graduate of Collierville High School and is getting ready to pursue a degree in exercise science. He has his CrossFit Level 1 and is passionate about helping people get better and stronger in the gym.

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Jennifer Moss coach at Moonwalk Fitness

Jennifer Moss

Coach

With over a decade of experience in personal training, women’s health, and special populations, I bring a unique and deeply personal perspective to fitness and healing. My philosophy is rooted in functional training and the belief that every individual deserves a program designed for their specific needs – body, mind, and spirit.

My journey hasn’t been typical. I’ve battled multiple diseases, including Moyamoya, a rare and incurable cerebrovascular condition that led to a brain hemorrhage and brain surgery at 41. That experience changed everything. It taught me that the body keeps score – physically, mentally, and emotionally – and that movement, faith, and purpose are the keys to restoration.

Today, I’m living proof that the right approach, guided by experience and faith, can rebuild strength and unlock life in ways most never imagine. My work now centers on helping women and individuals with medical challenges defy the odds, regain confidence, and rediscover the joy of living well.

I give God all of the glory for the fact that I’m still here – stronger, more grounded, and committed to serving others on their own paths toward healing and wholeness.

My mission is simple: to empower others through education, movement, and faith-based strength that lasts a lifetime.

Interesting side note: I became a competitive powerlifter at 30, training alongside elite athletes and world-class mentors. That foundation – paired with my medical journey – shaped my commitment to designing programs that meet every client exactly where they are.

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Advanced Equipment

We have top quality equipment and are a Rogue Fitness gym! We pride ourselves on the quality and maintenance of our training and recovery equipment. We are fully outfitted with Concept2 Rowers, Echo Bikes, Assault Runner, SkiErg, battle rope, and jump ropes for cardiovascular training. We also have plenty of kettlebells, dumbbells, medicine balls, and bars/plates for strength training. On the recovery side, we have a dry heat sauna, red light therapy, and compression therapy for hips, legs, and arms available for all members to use.

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Premium Amenities

We have an open-layout training area with all equipment easily accessible for group members, personal training, and open gym users. We have a separate area for relaxing and recovering after class outfitted with sauna, compression therapy, and red light therapy.

Facility bathroom

Getting started is the hardest part.

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